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con el fin de entender cómo se pueden integrar de manera  
efectiva para enriquecer esta experiencia. Se realizó una  
revisión bibliográfica exhaustiva, abarcando estudios desde  
el año 2000 hasta la actualidad. La metodología incluyó la  
síntesis de investigaciones de diversas disciplinas,  
enfocándose en estudios que examinan la influencia de  
elementos sensoriales y tecnológicos en la experiencia de  
los visitantes de museos. Los estudios revisados revelan que  
la señalización, la orientación, la inclusión, la arquitectura,  
y las experiencias multisensoriales, incluyendo el uso de  
Museum Sensorium: Redefining the  
aesthetic experience in museums through  
sensory elements and advanced technology  
Sensorium museístico: Redefiniendo la experiencia  
estética en museos a través de elementos sensoriales y  
tecnología avanzada  
realidad aumentada  
y
virtual, tienen un impacto  
María Carolina Vivar-Cordero1  
significativo en la experiencia de los visitantes. La  
integración eficaz de estos elementos puede crear  
experiencias más ricas, inclusivas y memorables. Para  
enriquecer la experiencia en los museos, es esencial  
considerar una variedad de elementos sensoriales y  
tecnológicos. La investigación sugiere la necesidad de  
enfoques más interdisciplinarios  
controlados para una comprensión más profunda de estas  
influencias.  
1
Universidad del Azuay. Facultad de Diseño.  
Received: September 21, 2023 - Accepted: November 23, 2023 -  
Publication: December 4, 2023  
y
experimentos  
ABSTRACT  
Palabras clave: Experiencia estética, museos,  
elementos sensoriales, realidad aumentada, realidad virtual,  
inclusión, diseño de exposiciones.  
The aesthetic experience of visitors in museums is a  
complex facet, influenced by a variety of sensory elements.  
Understanding how these elements affect the perception and  
enjoyment of art and culture is essential for exhibition  
design and museum management. This review aims to  
collect, analyze and synthesize existing research on the  
influence of aspects such as touch, sight, sound and the use  
of advanced technologies on the museum experience, in  
order to understand how they can be integrated effectively  
to enrich this experience. An exhaustive bibliographic  
review was carried out, covering studies from the year 2000  
to the present. The methodology included the synthesis of  
research from various disciplines, focusing on studies that  
examine the influence of sensory and technological  
elements on the experience of museum visitors. The studies  
reviewed reveal that signage, wayfinding, inclusivity,  
architecture, and multisensory experiences, including the  
use of augmented and virtual reality, have a significant  
impact on the visitor experience. Effectively integrating  
these elements can create richer, more inclusive and  
memorable experiences. To enrich the museum experience,  
it is essential to consider a variety of sensory and  
technological elements. The research suggests the need for  
more interdisciplinary approaches and controlled  
experiments for a deeper understanding of these influences.  
INTRODUCTION  
In the contemporary era, museums have transcended  
their traditional roles as mere repositories of art and  
historical artifacts, evolving into dynamic spaces that  
offer  
rich,  
multi-sensory  
experiences.  
This  
transformation is fueled by technological advancements  
and an increasing emphasis on accessibility and  
inclusion, leading to museum experiences that engage  
visitors through a variety of sensory elements such as  
lighting, sound, texture, and interactivity. Despite the  
growing recognition of the importance of these sensory  
experiences, a comprehensive understanding of how  
these elements collectively influence the perception and  
appreciation of artworks and exhibits remains elusive.  
Addressing this gap calls for a deeper, more holistic  
exploration. To date, research in this field has been varied  
and fragmented, often examining sensory elements in  
isolation. This piecemeal approach has resulted in a  
limited understanding of how these elements interact and  
contribute to the overall visitor experiencea central  
question that drives our research.  
The guiding question for this literature review is:  
How do different sensory elements impact the aesthetic  
experience of museum visitors, and how can they be  
effectively integrated to enrich this experience? Our  
objective is to collect, analyze, and synthesize existing  
research to understand how elements such as touch, sight,  
sound, and advanced technologies like augmented and  
virtual reality converge to shape the perception and  
enjoyment of art and culture within a museum setting.  
This review seeks to provide a comprehensive  
understanding that can inform future research and  
practices in exhibition design and museum management.  
Our focus is on how to create richer, more inclusive, and  
memorable experiences for visitors, thereby contributing  
to the ongoing evolution of museums as dynamic spaces  
Keywords: Aesthetic experience, museums, sensory  
elements, augmented reality, virtual reality, inclusion,  
exhibition design.  
RESUMEN  
La experiencia estética de los visitantes en museos es  
una faceta compleja, influenciada por una variedad de  
elementos sensoriales. Entender cómo estos elementos  
inciden en la percepción y disfrute del arte y la cultura es  
fundamental para el diseño de exposiciones y la gestión de  
museos. Esta revisión tiene como objetivo recopilar,  
analizar y sintetizar investigaciones existentes sobre la  
influencia de aspectos como el tacto, la vista, el sonido y el  
uso de tecnologías avanzadas en la experiencia museística,  
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that are responsive to the changing needs of their  
audiences.  
configuration of museum interiors. The studies have  
been thematically grouped to highlight the  
similarities in their approaches and findings.  
METHODS  
Several  
studies  
have  
investigated  
the  
To conduct this literature review on the impact of  
sensory aspects on the aesthetic experience of  
museum visitors, a systematic and rigorous approach  
was adopted. The methodology focused on the  
collection, analysis, and synthesis of a wide range of  
relevant studies and research spanning from 2000 to  
incorporation of advanced technologies and  
interactive experiences in museums. Carrozzino and  
Bergamasco (2010) emphasized the potential of  
immersive virtual reality in mediating the museum  
experience. Bertrand et al. (2021) furthered this  
research by proposing the application of Mixed  
Reality technologies to expand access to cultural  
heritage. Similarly, McCarthy and Ciolfi (2008) and  
Trunfio et al. (2022) examined multisensory  
experiences at the Hunt Museum in Limerick, Ireland,  
and the Pacis Museum in Rome, respectively, where  
physical and digital artifacts were combined to enrich  
visitor engagement.  
2
022. This timeframe was selected to encompass both  
pioneering research and the most recent  
advancements in the field.  
An extensive literature search was initially  
conducted across several academic and scientific  
databases, including JSTOR, ScienceDirect, and  
Google Scholar. Keywords and phrases such as  
sensory experience in museums,” “tactile perception  
The integration of specific sensory experiences  
has been a central theme in numerous studies.  
Henshaw (2013) and Camacho (2019) incorporated  
tactile, auditory, and olfactory elements into their  
exhibits at the Neues Museum in Berlin and the Can  
Tinturé Museum, respectively, creating immersive  
and educational experiences. Meanwhile, Pueo and  
Sánchez (2013) suggested using audiovisual screens  
in museums and cultural centers to deepen the  
immersive experience for visitors.  
Capece and Chivăran (2020) conducted a critical  
review of transformations in museographic design,  
highlighting the importance of narrative methods and  
interactive, sensory, and engaging experiences. This  
perspective is complemented by the work of  
Gladstone (2012) and Muñoz and Rodríguez (2015),  
who emphasized the importance of active visitor  
participation in shaping exhibitions and interacting  
with contemporary art.  
in art exhibitions,” “interactive technologies in  
museums,” and “augmented reality and museum  
experience,” among others, were used. This search  
was further supplemented by  
references cited in the identified studies, allowing for  
the discovery of additional relevant works.  
Clear inclusion and exclusion criteria were  
established to guide the selection of studies. Included  
were studies specifically focused on sensory  
experiences within the museum context and those  
exploring the integration of interactive and  
multisensory technologies in museums. Excluded  
were studies that, while related to art and culture, did  
not directly address the sensory experience in  
museums or focused solely on historical or curatorial  
aspects without considering the visitor experience.  
Once the studies were collected, they were  
a review of the  
critically  
analyzed.  
The  
research  
methods,  
populations studied, key findings, and conclusions  
drawn by the researchers were meticulously  
examined. This analysis facilitated the identification  
of patterns, trends, and gaps in the existing research.  
For the synthesis of information, a thematic  
approach was adopted, grouping studies according to  
the different sensory aspects examined (such as  
touch, sight, and sound) and the technologies  
employed (such as augmented and virtual reality).  
This thematic organization enabled an effective  
comparison and contrast of the various studies,  
Papadimitriou et al. (2016) addressed conceptual  
barriers in current museological practices and  
proposed strategies to overcome these limitations,  
transforming museums into more inclusive and  
accessible public spaces. Similarly, Cameron et al.  
(2013) presented proposals analyzing how climate  
change challenges traditional museum concepts and  
practices.  
The influence of sensory experiences on visitor  
perception has also been a significant focus. Morales  
(2015), with his proposal "Opposites Touch Each  
Other," and Santillán (2021), with "Preparation of  
Pachamanka," explored how tactile and gustatory  
experiences can stimulate creativity and engage other  
senses. Voegelin (2014) introduced the concept of the  
providing  
a clearer understanding of how each  
sensory element contributes to the aesthetic  
experience in museums.  
"
Sound Walk" in museums, grounded in acoustic  
BIBLIOGRAPHIC REVIEW  
ecology and soundscape design.  
Collectively, these studies reflect a growing  
trend toward utilizing multi-sensory experiences in  
museums, underscoring the importance of integrating  
diverse sensory elements to enrich the visitor  
experience. From advanced technology integration to  
exploring specific sensory experiences, the reviewed  
proposals highlight the need for a comprehensive  
strategy that considers all aspects of the sensory  
experience in museum design and management.  
Proposals for integrating the senses in the  
configuration of the interior spaces of museums  
This literature review explores how museums  
and art galleries have increasingly adopted multi-  
sensory approaches to enhance the visitor experience.  
The proposals and case studies analyzed emphasize  
the integration of various senses in the design and  
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Table 1  
Proposals for integrating senses in museum experiences  
Proposal Name  
Year  
Location  
Description  
Edmundo Martínez Museum /  
Ambato  
Lighting comfort for visitors and greater sensory  
experimentation.  
Lighting proposal  
2017  
The Process Lab  
Soundwalk  
2018  
2014  
Smithsonian Design Museum  
Not specified  
Interactive device that allows acting as a sound designer.  
Intentional audios.  
Comparing recent recording of the Dam Square soundscape  
with simulations.  
Dam Square soundscape  
2014  
Amsterdam Museum  
Opposites collide  
2015  
2021  
Neuro-rehabilitation clinic  
Otavalango Museum.  
Sensory design aimed at tactile and haptic perception.  
Ancestral Andean cooking technique.  
Pachamanka preparation  
Illustrations of books, everyday objects, scientific and musical  
tools from the 16th and 17th centuries.  
The five senses and art  
1997  
Prado Museum  
Goulding project  
2000  
2006  
Birmingham Museum  
Audiovisual screens, computer games and VR constructions.  
Characteristic sounds of a Roman city.  
Museum renovation  
Badalona Museum.  
Re-Tracing the Past interactive exhibition 2008  
Hunt Museum in Limerick, Ireland.  
Hybrid, physical and digital artifacts.  
Museo Nacional Centro de Arte  
Reina Sofía.  
Combination of verbal data, integration of tactile diagrams  
and the execution of creative workshops.  
Explore Guernica  
2008  
010  
Interactive thematic museum design for  
children  
2
Not specified  
Game-learning process that relates to each of the senses.  
Displacement of canonical representation of statuary objects.  
Use of elements of the exhibition  
The silence of the idols  
2013  
2013  
National Museum of Colombia.  
Interactive Science Museum (MIC),  
Chimbacalle-Quito.  
Playful and navigational product  
Improved understanding of the relationship between humans  
and sensory urban space.  
Hybrid method  
2013  
Neues Museum, Berlin, Germany  
Feelings. Feeling the tiles  
Tate Sensorium  
2015  
2015  
Can Tinturé Museum  
Tate Britain  
Multisensory experiments with raw material tiles  
Addition of sounds, taste, touch, smell and olfaction.  
Sensory activity aimed at visually  
impaired people  
Multisensory experience of models and materials used by  
Gaudí  
2
018  
Gaudí Centre / Tarragona  
Multisensory transformation matrix  
Interpretive and Sensory Museum  
Multisensory project / Snoezelen method  
2018  
2019  
2019  
Not specified  
Portable form that fits in the visitor's hand  
La Candelaria, Bogotá.  
Heritage site in Cuenca  
Experimental sequence related to sensory organs.  
Interpretation center that allows the creation of straw hats.  
Gwacheon National Science  
Museum, South Korea  
Multisensory exhibition  
2019  
Visual, auditory and vibrotactile stimuli.  
People by the seaside  
The Ara It Was  
2020  
2022  
Taizhou Museum  
Experience based on multiple senses.  
Pacis Museum, Rome.  
VR and AR to create immersive and multisensory scenarios.  
Application of Genially software, which integrates augmented  
reality.  
Augmented reality implementation  
2021  
Eliécer Silva Celis Museum  
The impact of sensorial aspects on the aesthetic  
experience of museum visitors  
body influences abstract thinking. Their study  
reveals that the museum experience is inherently  
multisensory, extending beyond mere visual  
observation.  
In 2008, González D'Ambrosio evaluated the  
educational program "Explore Guernica," finding  
that verbal explanations and tactile diagrams  
significantly improved the aesthetic experience  
for visually impaired visitors. This finding  
underscores the importance of inclusive tools in  
exhibition design.  
Jeong and Lee (2006) focused on the impact  
of the physical environment on visitor satisfaction  
in museums in and around Seoul. They identified  
factors such as visitor density, noise, and thermal  
comfort, although their effects on overall  
satisfaction were indirect and not strongly  
pronounced.  
The following literature review examines the  
impact of sensory aspects on the aesthetic  
experience of museum visitors. The studies are  
grouped according to the sensory and thematic  
dimensions explored, emphasizing the diversity  
and complexity of factors that influence  
perception and experience in cultural spaces.  
In 2000, Goulding highlighted the importance  
of information in orienting visitors, demonstrating  
how its absence at the Birmingham Museum and  
Art Gallery led to disorientation. Though based on  
personal experience, this study underscores the  
need for clear signage and orientation to enhance  
the visitor experience.  
Joy and Sherry (2003) explored the  
relationship between bodily experience and art  
appreciation in museums, emphasizing how the  
Henshaw and Mould (2013) used a sensory  
design tool to evaluate the sensory qualities of the  
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Neues Museum in Berlin. Their findings on the  
variation of sounds and smells in different parts of  
the museum indicate how these elements can  
influence the visitor experience, though the study  
acknowledges limitations in the scope and  
diversity of spaces examined.  
Afanador (2014) investigated the impact of  
the “The Silence of the Idols” project at the  
National Museum of Colombia but found no clear  
correlations linking the incorporation of sensory  
elements with visitor satisfaction.  
Cirrincione et al. (2014) analyzed the impact  
of ambient odors on art perception and memory.  
This intriguing study found that while scents can  
enhance the experience, they can also have  
contradictory effects on the evaluation and recall  
of artworks.  
understanding how these factors influence both the  
preservation of artifacts and visitor comfort.  
Studies on natural light by Al-Sallal and Bin  
Dalmouk (2011) and Kim and Chung (2011)  
highlight the importance of incorporating natural  
light in a way that benefits both visitors and the  
preservation of artifacts.  
Christidou and Pierroux (2019) emphasized  
the importance of touch in interpreting modern  
sculptures, offering an innovative perspective that  
complements visual information. Their approach  
highlights the value of incorporating tactile  
experiences in exhibitions to enrich art  
interpretation and understanding.  
Camacho (2019) explored the sensory  
experience with blind adults at the Can Tinturé  
Museum,  
underscoring  
the  
importance  
of  
Meyers-Levy and Zhu (2007) and Benavides  
and Vera (2015) investigated how architectural  
features such as ceiling height and spatial  
perception influence the visitor experience. These  
studies suggest that architectural variations not  
only affect aesthetic judgments but also elicit  
specific emotional and cognitive responses.  
Morales (2015), in his research "Sensory  
Design Targeting Tactile and Haptic Perception  
inclusivity in museum activities and how these can  
be enriching and accessible to all visitors,  
regardless of sensory abilities.  
Jung et al. (2019) demonstrated that vibro-  
tactile and auditory stimulation can significantly  
enhance the museum experience, although further  
research with larger samples is needed to  
generalize these findings.  
Everrett (2019) investigated how integrating  
auditory and visual elements into exhibitions can  
enhance the visitor experience, suggesting that a  
combination of sensory stimuli may be mor e  
effective in creating memorable experiences.  
Papathanasiou-Zuhrt et al. (2019) addressed  
the role of new technologies in the cultural  
heritage experience, emphasizing the importance  
of fostering interactive learning experiences and  
democratizing access to heritage.  
Nechita and Rezeanu (2019) highlighted the  
educational benefits of Augmented Reality in  
museums, underscoring the technology’s potential  
to engage new audiences and enhance educational  
experiences.  
'
Opposites Collide'," applied a novel approach by  
focusing on tactile interaction with artworks.  
Despite the limited study population, this  
approach highlights the importance of physical  
interaction in creating memorable museum  
experiences.  
Mangione (2016) conducted an ethnographic  
study in an art museum and a botanical garden to  
examine how sensory conventions vary between  
these spaces. This study is significant as it  
illustrates how museum staff can influence the  
way visitors engage their senses during visits.  
Núñez (2017) designed a lighting proposal for  
the Museo Edmundo Martínez de Ambato and,  
through a questionnaire, revealed that only a  
minority of visitors perceived a different sensation  
compared to other museums. This study highlights  
the complexity of assessing the influence of  
lighting on the museum experience.  
Ducros and Euzéby (2020) and Wang (2020)  
explored immersive experiences in museums,  
pointing out the importance of combining multiple  
sensory approaches to achieve deeper and more  
memorable effects.  
Baccaglini (2018) described  
a
personal  
Zhao (2020) examined how natural light  
experience at the Cooper Hewitt, Smithsonian  
Design Museum, where the combination of sound  
and sight created a unique experience. Although  
based on individual experience, this study  
illustrates how the integration of different senses  
can enrich the museum experience.  
affects  
visitors’  
perception,  
stressing  
the  
importance of architectural design that integrates  
natural light to enhance the museum experience.  
Infantes et al. (2020) and Santillán (2021)  
investigated how specific sensory experiences,  
such as sensory stimulation in a wine museum and  
traditional dish tastings, can enrich the visitor  
experience.  
Bazán et al. (2018) investigated the  
relationship  
between  
lighting  
and  
visitor  
satisfaction in two museums in Argentina. While  
they could not establish a direct correlation, their  
findings suggest varied perceptions of lighting and  
its impact on the museum experience.  
Roa (2021) and Trunfio et al. (2022) examined  
the impact of augmented and virtual reality in  
museums, highlighting their potential to enhance  
and immerse visitors in the experience.  
Sharif-Askari and Abu-Hijleh (2018) focused  
on the quality of the indoor environment in  
Sihvonen and Turunen (2022) and Genc and  
Gulertekin (2022) focused on how sensory stimuli  
at travel fairs and cultural heritage sites can evoke  
museums,  
emphasizing  
the  
importance  
of  
parameters such as temperature, humidity,  
lighting, and air quality. This study is crucial for  
emotional  
satisfaction.  
responses  
and  
affect  
visitor  
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Table 2  
Summary of studies that have evaluated the sensorial aspect of the aesthetic experience of museum visitors  
Authors  
Proposals  
Techniques  
Findings  
Limitations  
Goulding  
2000)  
Birmingham Museum  
and Art Gallery.  
Physical and mental  
disorientation  
Personal experience. Impressions  
cannot be generalized  
Observation of on-site behavior  
(
Verbal explanation and  
exploration of tactile diagrams  
contribute to aesthetic  
experience  
González  
D’Ambrosio  
Programa educativo  
Questionnaire applied to 37  
visually impaired people  
Research focuses exclusively on  
general visitor satisfaction  
Explora Guernica”  
(2008)  
In meeting, circulation and  
café/restaurant spaces, noise  
levels increased  
Henshaw y  
Mould (2013)  
Neues Museum, Berlín,  
Alemania  
Sensory design tool to evaluate  
sensory qualities of the museum  
Low number of participants  
6
0% felt that information  
Afanador  
Interviews with visitors,  
administrative staff and experts  
No correlation between incorporation  
of sensory elements and satisfaction  
El silencio de los ídolos  
provided was easy to  
understand  
(2014)  
8
6 participants evaluated works  
Impact of  
environmental odor on  
art perception  
Enhancing experiences through  
sensory cues hinders evaluation Not reported  
and memory of art  
Cirrincione et  
al. (2014)  
while they were in an  
environment where two aromas  
were diffused  
6
8% recalled individual  
The small population with which we  
worked prevents making  
generalizations  
Sensory design: “Los  
opuestos se topan”  
Application of a questionnaire to  
50 perceivers of the exhibition  
Morales (2015)  
Mangione  
experience, 80% felt it  
provoked an emotion  
Aesthetic practices of museums  
facilitate perception and  
interaction  
Programs for people  
with disabilities  
Ethnographic study with museum  
staff and visitors  
Not reported  
(2016)  
Application of a questionnaire to  
100 visitors, between 18 and 50  
years of age  
12% of visitors perceived a  
different sensation than other  
museums visited  
Lighting proposal  
Ambato Museum  
No revealing inferences are  
established.  
Núñez (2017)  
The combination of sound and  
sight created an informative  
and personal museum  
experience  
Baccaglini  
A tour of the different museum  
facilities was carried out  
Very personal experience, so  
impressions cannot be generalized  
The Process Lab”  
(2018)  
Iluminación y  
satisfacción global en  
museos de Argentina  
Objective and subjective  
measurements with museum  
visitors  
No correlation between visual aspects  
integrated into museums and visitor  
satisfaction  
Bazán et al.  
2018)  
61% perceived those areas  
were poorly lit  
(
Lighting and overall  
satisfaction in museums  
in Argentina  
Exploratory study that consisted  
of carrying out sensory activity  
with blind adults  
Blind people described the  
activity as entertaining, novel  
and original  
Methodological design applied is not  
clearly established, nor is sample  
delimited.  
Camacho  
2019)  
(
Feelings. Feeling the  
Self-report questionnaires,  
interviews and measurement of  
activities  
Vibro-tactile and auditory  
stimulus conditions were  
pleasant  
Jung et al.  
2019)  
Small sample and descriptive scope  
make additional experiments essential  
tiles at the Can Tinturé  
Museum”.  
(
Promise of memorable  
experience through an  
immersive journey is not  
fulfilled  
Multisensory at the  
National Science  
Museum of Gwacheon  
Ducros &  
Euzéby (2020)  
Netnographic study based on  
visitor opinions on Tripadvisor  
Not reported  
Use of multiple senses without the  
Questionnaire, in-depth interview Influence of other senses on the participation of other approaches  
Wine museums “La  
Cité du Vin” and “Cité  
de l’Océan”  
Wang (2020)  
and observation  
experience was relatively weak  
would influence the knowledge  
transfer function  
Guzmán y  
Patiño (2020)  
“People by the sea” at  
Taizhou Museum.  
Sample not calculated  
probabilistically  
Museum visitors  
Monotonous sensation  
Design of interactive  
Positive experience. Several  
types of sensations were  
generated  
Infantes et al.  
Observation and semi-structured  
group interview  
spaces for museums.  
Pumapungo”  
Study with exploratory scope  
(2020)  
Sensory stimulation  
Presence or absence of natural  
light influences the pleasant  
perception of visitors  
Zhao (2020)  
technology” at  
Arequipa Museum.  
Subjective surveys  
Very small number of participants  
Tasting with adult tasters  
belonging to the indigenous  
ethnic group of Otavalo  
Impact of natural light.  
Liaohe Art Museum  
Organoleptic characteristics of  
dishes were accepted  
Work with a small indigenous  
population  
Santillán (2021)  
Preparation of the  
Survey to evaluate emotional and Application influenced  
Roa (2021)  
Small number of participants  
Pachamanka”  
sensory experience  
auditory sensory experience  
Augmented reality at  
Eliécer Silva Celis  
Museum.  
Trunfio et al.  
Questionnaire for museum  
visitors  
Immersive experience valued  
by visitors  
Limited number of variables to  
measure experience and satisfaction  
(2022)  
'
The Ara It Was' project  
Fair encompasses visually  
dominant stimuli, while tactile  
stimuli are somewhat scarce  
Sihvonen &  
Turunen (2022)  
Dimensions such as smell and taste  
were not considered  
at the Pacis Museum,  
Rome.  
Interviews and observations  
Nota. Regarding the methodology, the following acronyms are used to refer to the scope of the studies: E = exploratory, D = descriptive, C = correlational.  
https://doi.org/10.5281/zenodo.13631750  
21  
South American Research Journal, 3(2), 17-25  
https://www.sa-rj.net/index.php/sarj/article/view/42  
DISCUSSION  
touch screens positively affect the aesthetic experience  
of visually impaired visitors. Additionally, Cirrincione  
et al. (2014) confirmed that the diffusion of aromas  
within museums impacts visitors’ perception and  
memory of art.  
The reviewed scientific literature suggests that the  
perception of space in museums is influenced by  
various sensory elements that can significantly impact  
the visitor experience. These sensory elements include  
lighting, ambient scent, sound, temperature, texture,  
color, and the shape of exhibits, among others. In the  
case of lighting, studies have shown that both  
photometric measurements and subjective evaluations  
can affect overall visitor satisfaction. Proper lighting  
not only enhances the appreciation of artworks but also  
plays a crucial role in the quality of the visitor  
experience.  
Regarding ambient scent, research indicates that  
aromas can interact with the perception of art,  
influencing both the evaluation and memory of  
exhibits. Pleasant scents can enhance the visitor  
experience, provided they are in harmony with the  
exhibition’s theme. Similarly, the literature suggests  
that ambient noise can negatively impact the visitor  
experience, although the use of music and sound to  
create meaningful sensory experiences has also been  
explored as a way to enhance the overall atmosphere.  
Moreover, ambient temperature in museums has been  
shown to affect the duration of visits and the overall  
quality of the visitor experience.  
The integration of multisensory elements in  
museum design has been the focus of several studies.  
Nechita and Rezeanu (2019) determined that  
Augmented Reality (AR) not only has educational  
effects on visitorsthrough entertainment and  
empathybut also produces cognitive responses  
through emotional immersion. Roa (2021) found that  
AR influences the auditory sensory experience of  
visitors through its multisensory signals, while Trunfio  
et al. (2022) confirmed AR’s impact on exhibition  
satisfaction. Finally, Guo (2019) statistically  
demonstrated that the integration of visual and  
auditory signals enhances the aesthetic experience of  
visitors. One notable gap in the literature is the lack of  
studies showing a significant association between the  
integration of taste elements and the aesthetic  
experience of museum visitors. This gap was addressed  
in a study conducted in the museums of Cuenca.  
Limitations  
The primary limitation of this study is the  
variability in the methodologies and approaches of the  
reviewed research. Each study operates within its own  
unique context, scope, and focus, which may limit the  
generalizability of the findings. Additionally, the  
diversity of disciplines and perspectives represented in  
the studies makes it challenging to synthesize a  
cohesive understanding of how sensory elements  
influence the museum experience.  
The texture, color, and shape of exhibits also play  
a significant role in influencing the perception of space  
and the overall visitor experience. The use of  
contrasting textures and colors can enhance the  
perception of artworks, while the shape and  
arrangement of exhibits can influence how visitors  
interact with the space. In summary, recent scientific  
literature highlights the importance of considering a  
wide range of sensory elements when designing  
museum exhibitions and spaces, with the aim of  
CONCLUSION  
creating  
meaningful  
and  
satisfying  
sensory  
experiences for visitors.  
The literature review on the impact of sensory  
elements on the aesthetic experience of museum  
visitors reveals a complex and multifaceted landscape.  
The research demonstrates that aspects such as touch,  
sight, sound, and the use of advanced technologies like  
augmented and virtual reality play a crucial role in  
shaping how art and culture are perceived and enjoyed  
in a museum setting. This review aims to provide a  
comprehensive understanding that can guide future  
research and practice in exhibition design and museum  
management, with the goal of creating richer, more  
inclusive, and memorable experiences for visitors.  
The studies analyzed underscore the importance  
of clear wayfinding and effective signage within  
museums, as well as the need to consider the bodily  
and multisensory aspects of art appreciation. The  
inclusion of accessible tools, such as tactile diagrams  
and verbal explanations, is essential to ensure that  
museums are welcoming spaces for all visitors,  
including those with visual impairments.  
The literature review identified sensory elements  
that influence the perception of space and generate  
meaningful experiences for museum visitors. To this  
end, only studies establishing statistical correlations  
between the incorporation of sensory elements in  
museum design and the aesthetic experience of visitors  
were considered. It’s important to note that recent  
research quantitatively evaluating this relationship is  
limited. Most of the studies identified in the review are  
descriptive, focusing on the implementation of  
museum proposals without assessing their impact on  
visitors’ aesthetic perceptions.  
However, there are exceptions, such as  
experimental or correlational studies whose results are  
summarized below. These studies demonstrate that the  
incorporation of certain sensory elements affects the  
aesthetic experience of visitors. For example, Zhao  
(
2020) found that the presence or absence of natural  
light significantly influences visitors’ perception of  
pleasantness. Similarly, González D’Ambrosio (2008)  
confirmed that including verbal explanations during  
exhibitions enhances the aesthetic experience for  
visitors with visual disabilities. In the case of tactile  
elements, González D’Ambrosio (2008) also found that  
The physical and architectural environment of  
museumsincluding elements like lighting, visitor  
density, and indoor environmental qualityalso  
significantly influences the visitor experience. These  
factors affect not only satisfaction but also the  
https://doi.org/10.5281/zenodo.13631750  
22  
South American Research Journal, 3(2), 17-25  
https://www.sa-rj.net/index.php/sarj/article/view/42  
perception and memory of artworks. Moreover, the  
integration of interactive technologies and immersive  
experiences, such as augmented and virtual reality,  
opens up new possibilities for enriching the museum  
experience, making it more engaging and educational.  
The implications of this review are significant for  
future research and practice in the museum field. It is  
essential that future studies focus on more controlled  
experiments and interdisciplinary approaches to better  
understand how different sensory elements interact and  
contribute to the visitor experience. Additionally,  
exploring how emerging technologies like augmented  
and virtual reality can be effectively integrated into  
museums will provide valuable insights for designing  
more immersive and educational exhibitions. These  
advancements have the potential to transform museums  
into dynamic, responsive spaces that continually adapt  
to the changing needs of their audiences, thereby  
enriching the cultural and educational experiences of  
all visitors.  
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